Cooper Industries: RatePoint Names Keith W. Cooper President and Chief Executive Officer

Former Carbonite executive to lead SMB online reputation provider into next phase of growth

NEEDHAM, Mass., March 29, 2011 /PRNewswire/ -- RatePoint, the leading provider of online reputation monitoring and management services for small business, announced the appointment of Keith W. Cooper as president and CEO as well as a director on the company's board.
With an exceptional track record of taking companies from the startup phase to established industry leaders, Cooper will lead the company's executive team and drive business development and product and marketing strategy to grow revenue and market share.
"As the pioneer in online reputation management, RatePoint is in an extraordinary position to dramatically affect how small businesses build trust with customers and leverage their reputation to increase sales," said Cooper.  "With the dramatic growth of real-time consumer feedback online, small business owners must be aware of what is being said about their business in order to cultivate a strong reputation. I am excited about the possibilities ahead for RatePoint, and am confident our innovative technology can provide customers with the tools necessary to successfully improve their businesses."